Star Wars Parody

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Marketing for a Retail

Prior to the release of The Force Awakens, Marbles: The Brain Store wanted to create a marketing video that would help push sales during the excitement of the release of the movie. 

We created a shot-for-shot parody of the trailer created entirely from store products. Everything from the stars to the sand are all products that could be bought either in-store or online.

The video was released to all of Marbles' social media channels. 

The Result:

The video generated 40k views on YouTube, tremendous excitement for customers watching it in stores, and several articles from media outlets, such as Buzzfeed.

They’re calling it a ‘spoof trailer’, but it’s kind of a work of art on its own. The sets are almost as epic as the original.
— Morgan Shanahan, BuzzFeed

Behind the Scenes:

Below are some behind-the-scenes shots. The set was just like the original in Hollywood... only smaller:

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